Nature Fresh Farms announced an exclusive partnership with Revol Greens that will enable the company's entry into the rapidly growing greenhouse-grown leafy greens market. The strategic alliance positions the company to offer both organic and conventional packaged salads, leveraging the latter's growing expertise and state-of-the-art facilities.
© Nature Fresh Farms
The partnership represents a natural extension of Nature Fresh Farms' vision of advancement of controlled environment agriculture as a solution to the increasing challenges of feeding North America's growing population. Leafy greens, particularly packaged salads, represent a large and strategically important consumer segment with significant opportunities for CEA-based differentiation.
"This partnership aligns with our strategic growth plans and reinforces our commitment to advancing sustainable agriculture solutions," said Patrick Criteser, CEO at Nature Fresh Farms. "The leafy greens segment offers tremendous potential for innovation and consumer value creation through controlled environment agriculture, and we're excited to bring our proven approach to this important market category."
© Nature Fresh Farms
The leafy greens market has experienced consistent growth driven by consumer demand for fresh, locally grown produce available year-round. By leveraging controlled environment agriculture, the partnership will deliver product quality and extended shelf life compared to traditional field-grown alternatives.
"Nature Fresh Farms brings brand recognition and market reach that complements our growing capabilities," said Dirk Aleven, president for Revol Greens. "This exclusive partnership creates a compelling value proposition for consumers seeking premium, sustainably grown leafy greens while positioning both companies for accelerated growth in the expanding CEA market."
For more information:
Amanda Armstrong
Nature Fresh Farms
Tel: +1 (519) 326-1111
[email protected]
www.naturefreshfarms.com
www.revolgreens.com