Wonderful® Pistachios is adding to its snack lineup with the introduction of two products: Chocolate Sea Salt and Chocolate Toffee. With these launches, the company marks its debut in the confectionery category.
Chocolate Sea Salt and Chocolate Toffee pistachios deliver protein with a sweet punch and dark chocolate antioxidants. Both products feature the company's California-grown roasted pistachios, thinly dipped in rich dark chocolate made with 50 percent cacao, delivering a combination of salty and sweet.
© Wonderful Pistachios "Consumers are increasingly looking for snacks that hit the sweet spot, literally and nutritionally," said Diana Salsa, vice president of marketing for Wonderful Pistachios. "With Chocolate Sea Salt and Chocolate Toffee, we're giving snackers the best of both worlds: The crisp crunch of pistachios paired with a bite-sized amount of dark chocolate decadence."
Designed for those who want to treat themselves while still making mindful choices, this new offering is a smart snack that doesn't sacrifice flavor. No Shells Chocolate Sea Salt and Chocolate Toffee will be available in resealable four-ounce bags, launching first at Walmart stores this fall and online at Walmart.com.
Most recently, the company has experienced growth by adding bold and savory varieties to its roster that tap into today's viral flavor trends. The launch of Chocolate Sea Salt and Chocolate Toffee marks the first time Wonderful Pistachios is creating an entirely new snacking category for itself. With this first step into chocolate, Wonderful Pistachios is expanding beyond traditional nut snacks and opening a whole new chapter for the brand.
For more information:
Bryan Hansen
The Wonderful Company
[email protected]
www.getcrackin.com
www.wonderfulpistachios.com