The 2025 China International Fruit Expo officially opens

On August 27, the 2025 China International Fruit Expo (CHINA FRUIT) opened at Halls E6 and E7 of the Shanghai New International Expo Center. As mainland China's largest and most professional B2B fruit exhibition, the event is hosted by the China Chamber of Commerce for Import and Export of Foodstuffs, Native Produce and Animal By-Products (CFNA) and organized by Shanghai EverFlourish Events Co., Ltd. It has attracted exhibitors and professional visitors from more than 40 countries and regions. This year's exhibition highlights innovation and cooperation across the entire fruit industry chain, contributing to the sustainable development of China's fruit sector.

The opening ceremony was attended by consuls and business representatives from 10 countries, including Chile, Peru, Australia, New Zealand, Thailand, the Philippines, France, Spain, the United States, and Cambodia.

The Breeding Pavilion "Breeding the Future" Makes Its Debut
The Breeding Pavilion, featuring four leading global breeding companies—Bloom Fresh, Fall Creek China, Sun World, and SVM—was launched for the first time. The pavilion aims to support the transformation of China's fruit industry from a focus on "rights protection" to "win-win cooperation", helping the sector shift from production-driven growth to quality-driven development. Through standardized licensing solutions covering seedlings, technology, and branding, the initiative will help fruit growers improve cultivation efficiency, expand market potential, and ensure sustainable returns. By strengthening the connection between "good varieties, good orchards, and good markets," the Breeding Pavilion is expected to create new opportunities for the industry's future growth.

Strengthened Support for Domestic Production Areas
This year's exhibition places greater emphasis on supporting domestic production areas, encouraging regional industry development and market expansion through dedicated pavilions and a series of concurrent events.

The Yunnan Pavilion highlights the rich diversity of the "Fruit Kingdom of Yunnan," with more than 76,666 hectares of orchards, an annual output of 13 million tons, and strong export advantages. Regional brands such as "Zhaoyanghong" apples and "Lijiang Mangoes" are being promoted to international markets.

The Guangxi Pavilion is divided into four categories: ASEAN products, Guangxi fruits, processed products, and pickled fruits. With 140,000 hectares under cultivation and an annual output of 33 million tons, Guangxi ranks first in the nation, generating an output value of RMB 200 billion. Key specialty fruits include Rong'an kumquats, Qinguo passion fruit, and Leye kiwifruit.

The exhibition features a rich calendar of concurrent events. The first day of the exhibition featured a promotional event at the Kunming Haiguangxing Fruit Market, a special event promoting Yunnan's plateau specialty fruits, and a promotional event at the Guangxi China-ASEAN Fruit Trading Center.

On-Site Connections for E-Commerce and Wholesale Market

Amid ongoing transformation in the global fruit industry, this year's exhibition, themed "World Fruit, China Market," serves as a platform for communication and collaboration. It promotes innovation across the industry chain, supports businesses in expanding sales channels and strengthening their brands, and injects fresh vitality into consumer markets. Exhibitors and visitors are expected to achieve fruitful results, and more exciting events await over the next two days.

More concurrent events are coming soon

In the coming two days, the exhibition will partner with the Shanghai Municipal Commission of Commerce to launch the "Shanghai Bund · Fruit Wave" global fresh fruit market, part of the 2025 "Shanghai Summer · Pudong Carnival" series. This will allow consumers to experience the vibrant fruit culture showcased at the event.

For more Information:

Ryan

China International Fruit Expo (CHINAFRUIT)

[email protected]

https://www.fruitexpo.cn/